Mobile phones are common sight nowadays; due to this the bulk SMS strategy has proved to be very useful. The business owners can easily reach the potential customers within a very short time and notify them about the news and products about the business. With the increasing business market in Malaysia, bulk SMS is one of the most practiced applications used by the companies to reach the customers in no time. It is impossible for any company to send single SMS to thousands of customers and clients, which cost a huge amount of money and also time consuming. With the introduction of bulk SMS in Malaysia this, has made an ease for several companies. No software to download or install. MOOBIG SMS manager is totally web based, which means there is no software to crash your computer. All you need is a web browser and Internet access.